Superior Auto Equipment LLC
Northern Michigan's tire supply and equipment specialist.
Route Supplies & Tools
Exclusive DistributorWe are the exclusive TECH International distributor serving our 16-county service territory in northern and central Michigan. Scheduled route delivery direct to your shop — stocked on the van, so your shelves never run empty.
View Route Supplies & ToolsEquipment Sales
Authorized dealer for CEMB and Corghi tire changers and wheel balancers — compact to heavy-duty truck equipment. Available across North America with local manufacturer rep installation and training.
View EquipmentInventory rides with us. If you need it, we have it — ready for your next scheduled stop without waiting on a backorder.
We run scheduled routes to tire shops and dealerships across northern Michigan. On route, on schedule, every time.
No call centers. No account managers who have never seen your shop. Call or text Shawn directly at 231-357-2947.
A sample of what we typically carry on every route stop. See the full product showcase on our Route Supplies & Tools page.